Comments on: Why Social Media Succeeds or Fails

By: Nitesh Patel @techmadly

Nitesh Patel @techmadly — Sun, 31 Jan 2010 10:49:45 +0000

vey nice compiled tute man !!
it is realy helpful

By: Amrin

Amrin — Fri, 25 Dec 2009 23:30:18 +0000

An effective social media campaign can definitely drive a large amount of traffic to a website. Link building is a process that has to be done properly because it might be considered as spam.

By: hibiscus

hibiscus — Wed, 16 Dec 2009 16:15:39 +0000

In line with that, I would say that most companies forget that social media are an extension of what they are already doing offline. Therefore, all the basic tenets of marketing are still needed: knowing your target market and the position you already have in the market.

To Meke: I understand your point of view. Unfortunately, if you don’t go with the trend, people will think you are backward. If you do what everyboy else does, people will think you lack originality. You need to find a balance; trying new things in a different way…

By: web design miami

web design miami — Tue, 08 Dec 2009 21:28:01 +0000

yeah , good point ! I totally agree with you Ross.

By: Ross Johnson

Ross Johnson — Tue, 08 Dec 2009 15:18:31 +0000

That is a great point Mike, it is very difficult to do correctly. For some people it feels very intrusive, which is often a byproduct of so many companies doing it wrong. This is why brands should think about it and if nothing else just listen and learn rather than try and engage with out really knowing how or why.

By: Mike

Mike — Tue, 08 Dec 2009 08:56:46 +0000

I don’t think I see the advantage of harnessing social media for brands. Except if you can create something like an online game appllcation for Facebook that relates to your brand. I think marketing through social media is a bit of an invasion and I don’t respond to marketing like this.